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Brand Strategy Domain Advice

Domain Hacks, Good or Bad?

Domain hacks are when you use the TLD to spell out or complete your brand name. Like Local.ly, parse.ly, Del.ico.us, Fabulo.us etc. Such names generally seem like as clever branding strategy and are very popular nowadays. But, no matter how cool these hacks appear to be, the truth is that no one remembers to type […]

Categories
Domain Advice

Is .com necessary?

A .com is always the first preference. But the perfect .com domain name that you come up with on the first attempt would already be taken by someone else. At this point you can explore other TLDs like .co, .org, .io, .app, etc. Despite being the most popular TLD, a .com gives you no special advantage over other TLDs in terms of […]